Health Advocate Blog

Health Advocate Hosts Complimentary Medication Adherence Webinar

Health Advocate™, one of the nation’s leading benefits solutions companies and a subsidiary of West Corporation, is hosting a complimentary webinar on November 11 to examine strategies pharmaceutical, medical device and related healthcare organizations can utilize to increase medication adherence and patient engagement.

The webinar will be held twice on Wednesday, November 11 at 11 AM ET and again at 2 PM ET. For more information or to register for the webinar, please visit or call 866.799.2655.

Patients who do not take medications as prescribed cost the healthcare system an estimated $300 billion annually. However, the impact goes beyond costs and can also lead to serious repercussions for patients’ health and wellness. For organizations that provide critical treatments for patients, it is important to ensure they have the support, resources and information needed to comply with their prescribed therapies.

“When patients do not take medications as prescribed, it can negatively impact both economic and health outcomes,” said Abbie Leibowitz, MD, Executive Vice President and Chief Medical Officer, Health Advocate. “By utilizing a comprehensive approach to patient communication, it’s possible to improve engagement and medication adherence while reducing costs.”

This webinar will highlight how Health Advocate’s proven legacy of excellence in customer service can help pharmaceutical and medical device organizations meet FDA requirements while more effectively reaching patients and providing necessary support for a wide range of products and programs.

Featured speakers include Dr. Leibowitz and Melanie Price, Director of Sales, Specialized Product Support & Clinically Managed Services, Health Advocate. They will share an overview of Health Advocate’s Specialized Product Support program and discuss strategies used to keep patients educated, engaged and healthy while lowering the overall cost of delivering care.

Key points to be covered include:

  •     The root causes and reasons
  •     Proven strategies to enhance patient engagement
  •     The tactics behind product adoption, adherence and retention
  •     How to increase customer satisfaction and loyalty
  •     Client success stories

About the Speakers

Abbie Leibowitz, M.D., F.A.A.P., is a nationally recognized leader in the healthcare industry and an authority on managed care, clinical management, quality assurance, and medical data and information systems.

Melanie Price’s experience includes 11 years with West Corporation with time in the Client Operations Division, and most recently focused on healthcare communications and patient support sales. She also spent 10 years in the biotech industry as a Senior Sales Specialist.